Research project Case Study Example | Topics and Well Written Essays - 750 words

Research project - Case Study Example Manufacture and consumption of hard liquor poses a number of threats to the environment. Irresponsible disposing of wastewater can threaten the heath of immediate communities. Equally, this water when directed to water bodies can lead to the death of aquatic life and further contaminate such water making it unhealthy for domestic use (Grant & O’Connor 24). Additionally, emission of gases to the air can lead to formation of acid rain and consequently wilting of plants. Gases emitted during the manufacture of hard liquor can also contribute to global warming. When manufacture of hard liquor uses nonrenewable sources of energy, this can lead to environmental pollution because of waste materials from these sources. For instance, use of coal as a source of energy produces several solid wastes collectively referred to coal combustion waste. It is, therefore, important that companies manufacturing hard liquor adopt sustainable development policies such as use of renewable energy sour ces. Similar to other industries, the alcohol industry has both legal and social responsibilities. Among the legal responsibilities of this industry is environmental conservation. Under this responsibility, the alcohol industry is expected to address issues related with packaging, recycling, shipping, and water usage (Banco 1). Apart from environmental conservation, the industry is expected to address the issue of workers compensation, health, and general wellbeing. More critical to this industry probably is its social responsibilities. The industry’s social responsibilities stem mainly from the effects of unregulated alcohol consumption on the society. Consequently, the industry is expected to demonstrate its efforts toward addressing concerns such as drunk driving, domestic violence, alcoholism, and vandalism (Banco 1). Due to increased pressure by governments and the public, more companies in the alcohol industry are realizing

Sports marketing Essay Example | Topics and Well Written Essays - 750 words

Sports marketing - Essay Example Badminton finds little support from the American populace given that tennis is the most popular racquet sport. As a racquet sport, tennis has drawn all the interest from other racquet sports, thus, making it popular among the other variables. Badminton has never produced stars in the American society, as in other sports such as tennis and American football. Therefore, it has not gained public interest due to this. The fact that America has few stars in the sport obstructs or hinders it from gaining publicity. The presence of stars in a certain sport assists in offering motivation to the young generation and making other people like the sport. The few athletes in the sport gain little or no media attention, thus, reducing the occurrence of potential participants. The financial income of the badminton players profoundly limits or discourages many people within the populace from joining in the sport. The payments are extremely low as compared to other sports. Therefore, this has led to the public undermining the sport especially if one takes it as the career. Several strategies can serve towards making a sport popular. The strategies utilized in marketing a given sport depend significantly on the extent to which the sport is popular among the people. It can also be reliant upon the resources allocated towards that sport, promotion and advertising approaches to be utilized. The first phase towards marketing a sport is advertising it and educating the masses about the interesting aspects and pleasures derived from participating. Creating awareness among the rest of the population can substantially improve the public’s appeal to a certain sport. The management concerned with badminton ought to develop ways of educating people concerning the sport (Stephens 1). Education can be carried out both at the personal and societal levels. The management can recruit ambassadors to market the sport by educating the masses. Awareness can be created through the